In less than 8 months, top.legal was able to grow its total organic traffic by +160% traffic and bring an extra 153.8k monthly impressions.
top.legal is a contract management solution situated in Berlin, Germany that offers its product to enterprises. It helps them reduce revenue leakage and friction between teams by accommodating the legal and contract process.
The first step is very carefully analyzing the status quo of content and overall marketing strategies.
Some of the implementations including:
During the course of 8 months, non-branded organic traffic increased by 2.4x. Several articles are driving SQLs and facilitated their entry into the European market, in which top.legal gained more than 110% of visibility around countries like Switzerland, the UK, France, and the Netherlands.
As a result, top.legal confirmed SEO as their key customer acquisition channel, accounting today for 38.1% of their total traffic acquisition.
Zoom, a $1 billion dollar startup, made headlines in 2019 when it announced its plans to go public. In this analysis, we will take a look at Zoom's SEO strategy and performance in search results.
According to one definition. A market is the sum total of all the buyers and sellers in the area or region under consideration. The Search Engine is a market. Where all buyers are searchers, and sellers are websites. Your goal is to own and maintain the most amount of positions in Google.